{"product_id":"seeds-genovese-basil","title":"Seeds: Genovese Basil","description":"\u003cdiv class=\"et_pb_module et_pb_wc_description et_pb_wc_description_0 et_pb_bg_layout_light  et_pb_text_align_left\"\u003e\n\u003cdiv class=\"et_pb_module_inner\"\u003e\n\u003cp\u003eA beautiful packet of seeds to grow and enjoy.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"et_pb_module et_pb_wc_description et_pb_wc_description_1 et_pb_bg_layout_light  et_pb_text_align_left\"\u003e\n\u003cdiv class=\"et_pb_module_inner\"\u003e\n\u003cp\u003eGenovese Basil is perhaps the most famous sweet basil variety in the world. Known for its use in pesto, the best Genovese Basil is said to be grown in western Genoa, Italy.\u003c\/p\u003e\n\u003cp\u003eSo, why is Genovese Basil so special? Its round leaves are dark green and appear more matte than those of its shinier cousin, Common Basil. The taste is also more ‘matte’, if that makes sense – the basil flavour is more concentrated and is somehow less sweet.\u003c\/p\u003e\n\u003cp\u003eWhat is certain is that Genoese people take their beloved \u003cem\u003ebaxaicò\u003c\/em\u003e\u003cspan\u003e \u003c\/span\u003e(as they call it) and their pesto very seriously; Genovese Basil has even gained DOP (Protected Designation of Origin) status from the Italian Government - just like Halen Môn!\u003c\/p\u003e\n\u003cp\u003e120 seeds to grow.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Halen Môn","offers":[{"title":"Default Title","offer_id":56342523675010,"sku":"2368","price":2.95,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0954\/8519\/8722\/files\/basil.jpg?v=1770816816","url":"https:\/\/www.halenmon.com\/products\/seeds-genovese-basil","provider":"Halen Môn","version":"1.0","type":"link"}